The first ENHANCE Social Media Challenge ran from 1 March until 9 April under the title “Welcome to my University”. Students from the members of the ENHANCE Alliance had the opportunity to participate by posting on social medias a video promoting their home universities. The prices were trips to another university and two students has been declared winners by jury among the videos with the most likes.
The two winners are from TU Berlin and UPV. The Instagram user @paniivanna studies architecture at TU Berlin and has edited a video with varied and beautiful images of TU Berlin University on a catchy, trendy music. The pictures following the rhythm of the sound create a very attractive promotion material for the university. For her part, the Instagram user @aurocka studies arts at UPV and has designed a video with personality, in which she appears and explains the advantages of studying at her home universities. The dynamic video has also a very nice rhythm full of modernity and puts together images the student personally recorded. They both created more interactivity with their post than the other candidates among the 8 videos submitted (5 from TU Berlin, 2 from UPV and one from NTNU).
More than just a challenge with a price to won, this first ENHANCE Social Media Challenge gave students of the ENHANCE Alliance a nice opportunity to show their creativity. It was also the occasion to spread good words about their home universities and encourage mobility under a more social aspect, as the Challenge also aimed to create a sense of belonging within a large alliance of European Universities of Technology.
Even if two winners had to be chosen, the ENHANCE Alliance wanted to congratulate all the participants to this challenge. Their creations are available on Instagram: